Adaptive Jax News & Articles

Content Marketing for Social Media

Content Marketing for Social Media

I had the pleasure of going on “The Horse's Mouth” yesterday hosted by Tom McManus. Go Jags...! It was a really fun and interesting conversation. We had both Marketers and Business Leaders from around town and we got into a lot of topics. We talked about social media,...

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Content Marketing – Counting Likes

Content Marketing – Counting Likes

How much stock should you put into KPI's (Key Performance Indicators) when it comes to social media? Should you worry about follower count? Interactions? How many "likes" should your average post receive? Likes vs. "Likes" When it comes to your content, do people...

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Video Marketing in 2020

Video Marketing in 2020

Video Marketing in 2020 Here we go, the first official Adaptive video of the new year and the first video that I'm personally recording in a very long time. Not something that I'm proud to say, and certainly a streak that I intend on breaking here in 2020. So, the...

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